Joost Blog

There’s been a lot of conversation lately about the changing face of online content distribution. It's true; we do see our nascent industry – professional, monetizable online video distribution – evolve every day.

In the past few months, many of our content partners – like CBS, Warner Bros. TV Group, and Viacom – have increased their amount of cleared content and/or extended the length of time that we’re able to distribute their content. And there are far fewer situations where we have to take down content because a content owner’s digital rights for a supplemental part of a show – like a song playing in the background – expire. We think these are signs that the industry is maturing and moving in the right direction.

That said, the content we have available on Joost does change constantly, as content owners' rights change, content owners’ business objectives change, or our business objectives change. While most of the time this results in more – and better – content for you, from time to time, we do take content down. For example, yesterday we took down content from Sony Pictures – some retro TV shows and movies. Naturally, it’s disappointing to us – but we are optimistic that we’ll be able to reach a new arrangement with Sony soon.

In the meantime, we continue to bring more new content to Joost. In fact, be sure to watch this space next week – and for the rest of the month – when we bring some news about major TV shows, anime programs and sports that are coming to Joost.