Joost Blog

The past week has been a busy and exciting one for Joost. Last week, we announced more than 30 top brands from around the world as advertising partners. Today, ads from some of these ad launch partners will begin to play on Joost.

We're also adding exciting new programming from five content owners - Turner Broadcasting System, Sony Pictures Television, Hasbro, the NHL and SI. Beginning later this week, you'll begin to see shows from these providers on Joost - shows like "Aqua Teen Hunger Force," "The Transformers," "G.I. Joe," "Starsky & Hutch," "Charlie's Angels" and "NewsRadio." We'll also have video shorts and interviews from SI's Swimsuit magazine photo shoots, with behind-the-scenes footage and full-length videos following later this month. Finally, for all you hockey fans out there, the NHL is coming to Joost. We'll begin with Vintage games this month; full-game replays and highlights will follow soon.

We've also made changes to the widgets you find in the My Joost area of the user interface. We've added the CNN RSS feed to the Joost "News Ticker." And in a very exciting update, as of today you'll be able to invite as many friends as you'd like to Joost. Now, when you visit the "Invite Friends" widget, you'll be able to share Joost with an unlimited number of friends, family, colleagues - or anyone else you know.

Stay tuned.