Joost Blog

May is a huge month for the IndyCar Series, and it all culminates this Sunday at the Indy 500. By the numbers, 33 drivers will run 200 laps around a 2.5 mile track at speeds topping 220 miles per hour, in front of more than 300,000 people - making this the biggest live single-day sporting event in the world.

With that in mind, some of us headed down to Indianapolis this week to meet with our friends at IndyCar Series and IndyVision, and to meet other partners. I gave a short presentation and demo of Joost at the business update meeting, and then it was off to check out the pits and the garages.

For those of you who don't know, IndyVision, the multimedia arm of IndyCar Series, already has two channels on Joost, and is adding more programming very soon. IndyVision also has a racing team, Vision Racing, and four Vision drivers have qualified for Sunday's race.

So we walk out to the pits, and the first thing that catches our eye is below - the Joost Ethanol can. For the first time, all of the cars at the Indy 500 will be running on Ethanol - not only is this better for the environment, but the cars get a lot more gas mileage.

Then we head up to the edge of the track and watch a couple of cars zooming around - probably at a fraction of the speed they'll race on Sunday. From this angle, we caught sight of this:

We all thought that was pretty cool, but not quite as cool as this:

That's Brian and me with THE Joost car - the No. 2 car that Tomas Scheckter will drive on Sunday. There's another one that looks just like it, which they'll use for today's pit contest.

So this Sunday, tune into ABC at noon EDT and root for Tomas Scheckter in the No. 2 car (or the other Vision Racing drivers - Ed Carpenter, Davey Hamilton and A.J. Foyt IV).